Social Media Matters: Google, Facebook top online draws in 2011

Social Media MattersSocial Media Matters
By Brian Cormier
Moncton Times & Transcript
Friday, Jan. 6, 2012
Metro section

Google, Facebook top online draws in 2011

On Dec. 28, Nielsen announced its rankings for the most popular websites, social networks, blogs, video websites and smartphone devices among U.S. users for 2011.

Top 10 U.S. web brands of 2011:

1. Google (average 153.4 million unique visitors per month)
2. Facebook (137.6 million)
3. Yahoo! (130.1 million)
4. MSN/WindowsLive/Bing (115.9 million)
5. YouTube (106.7 million)
6. Microsoft (83.7 million)
7. AOL Media Network (74.6 million)
8. Wikipedia (62.1 million)
9. Apple (61.6 million)
10. Ask Search Network (60.6 million)

Top 10 U.S. social networks and blogs of 2011:

1. Facebook (average 137.6 million unique visitors per month)
2. Blogger (45.7 million)
3. Twitter (23.6 million)
4. WordPress (20.4 million)
5. MySpace (17.9 million)
6. LinkedIn (17 million)
7. Tumblr (10.9 million)
8. Google+ (8.2 million)
9. Yahoo! Pulse (8.1 million)
10. Six Apart Typepad (7.8 million)

Top 10 U.S. online destinations for video of 2011:

1. YouTube (average 111.2 million unique video viewers per month)
2. VEVO (34.6 million)
3. Facebook (29.8 million)
4. Yahoo! (25.3 million)
5. MSN/WindowsLive/Bing (16.6 million)
6. AOL Media Network (13.3 million)
7. Hulu (13.2 million)
8. TheCollegeHumor Network (12.5 million)
9. CNN Digital Network (8.3 million)
10. Netflix (7.4 million)

Top five smartphone device manufacturers of 2011:

1. Apple (29% market share)
2. HTC (21%)
3. RIM Blackberry (17%)
4. Samsung (11%)
5. Motorola (11%)

Why did they unfriend me?

If you’ve been unfriended on Facebook Nielsen recently released the results of a study on the reasons why people choose to unfriend someone on the social network.

First, though, here are the top five reasons why people are friended in the first place:

1. Know in real life (82%)
2. Mutual friends (60%)
3. Business networks (11%)
4. Physical attractiveness (8%)
5. Increasing friend count (7%)

As far as unfriending goes, here are the top five reasons why you were dumped:

1. Offensive comments (55%)
2. Don’t know well (41%)
3. Trying to sell me something (39%)
4. Depressing comments (23%)
5. Lack of interaction (20%)

Also mentioned were too many updates, not enough updates, divorce/breakup, political comments and “they add too many people.”

Union warns Scottish teachers about social networks

Teachers in Scotland have been warned by their union that using Facebook and Twitter may be bad for their careers.

According to a BBC report published Jan. 1, the Scottish Sec­ondary Teachers Association has told its members to stop sharing so much personal information on social networks, including details of their social lives, work, employer and teaching in general. ‘The union also fears they could become overly familiar with pupils,’ the report stated. The General Teaching Council of Scotland is currently developing new guidelines for teachers who choose to be on social networking websites. According to the BBC report, several cases have been brought before the Council regarding teachers’ postings on social networks.

This week’s featured YouTube channels

Each week, I offer three suggested YouTube channels for you to check out. Statistics are current as of Jan. 2.

1. (97 subscribers): This YouTube channel specializes in the opening credits of retro animated shows such as Yogi Bear, Pixie and Dixie and Mr. Jinks, The Huckleberry Hound Show, Snagglepuss, Atom Ant, and The Flintstones. For those who love old-school television animation from the 1950s, 1960s and 1970s, this is a great trip down memory lane. (Most popular video: The Yogi Bear Show (1961) – Intro (Opening) – 16,316 views.)

2. TotalRandomness512 (10,202 subscribers): There are only two videos posted to this channel owned by the late Ben Breedlove of Austin, Tex. Ben, 18, suffered from HCM (hypertrophic cardiomyopathy), a very serious heart condition that left him (and everyone who knew him) wondering when he would die suddenly. His family’s worst nightmare came true on Christmas Day, exactly one week after the channel’s only two videos were uploaded. Afterwards, his family discovered his YouTube channel and the heartfelt videos – both of which talk about his life, dying and how at peace he was with it. The last few seconds of Part 2 are particularly touching and brought great comfort to his family, according to media reports. (I’ll let you watch it for yourself.) (Most popular video: This is my story (Part 1) – 3,416,704 views.)

(Here are both of Ben’s videos since he only posted two before he died.)

3. Freerunning.Parkour (37 subscribers): This Moncton-based channel is owned by Remi Doucette, a gymnastics enthusiast, juggler and freerunner. Check out his channel to see his various tricks and antics. A photo of Remi was also recently featured on a Jones Soda label! (Most popular video: craziest stunt ever no joke check it out!!!!!!!!!! – 825 views.)

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