Social Media Matters: Moncton launches tourism promotion

Social Media MattersSocial Media Matters
By Brian Cormier
Moncton Times & Transcript
Friday, May 25, 2012
Metro section

Moncton launches tourism promotion

I was very happy to see that the City of Moncton is using user-created social media to its advantage.

The Moncton Moments Video Contest runs until Dec. 12. To enter, submit a video of between 45 to 90 seconds in length that answers the question, ‘What’s your favourite thing to do in Moncton?’ Contestants need to end their video with the question, ‘What’s your Moncton Moment?’ The contest is open to Moncton residents and tourists.

The contest’s purpose is to share community pride and promote the city’s quality of life.

Each household can submit up 10 videos. Those entering between May 17 and July 4 will receive a coupon booklet with savings and discounts to a number of Moncton attractions. You will also be entered into an early-bird draw for an iPad.

According to a City of Moncton news release, ‘The most creative and passionate videos can win up to $5,000 in prizes, including iPads, gift packs and the grand prize of a $1,500 digital package.’ In July, August and September, five videos per month will be chosen by judges to win $100 merchandise packages. At the end of the contest in December, the $1,500 digital package will be awarded along with three iPads.

Participants must be at least 19 years of age. If anyone younger appears in the video, their face(s) must not be recognizable. For more information, visit the contest’s website at or follow them on Twitter at @monctonmoments. This is a great initiative. What better way to get authentic and heartfelt love letters for Moncton than to ask people to submit their real-life videos? These will be much more impactful than scripted, professionally produced videos.

There’s a place for those, of course, but this is a perfect way to gather some promotional content at very little cost.

Bell Aliant makes TV more social

TwitterAfter the launch earlier this year of its Facebook app for its TV service, this week Bell Aliant launched the next logical step – a Twitter app!

After downloading the Twitter app through their Bell Aliant FibreOP TV connection, viewers will be able to tweet about what they’re watching right from their TV using their remote. Viewers can also post a tweet, read their Twitter feed, view tweets about the show they’re currently watching and check out trending topics in Canada.

According to a news release issued earlier this week by Bell Aliant, the idea of social TV is popular among Atlantic Canadians, with 83 per cent of Newfoundland and Labradorians, 75 per cent of New Brunswickers, 72 per cent of Nova Scotians and 71 per cent of Prince Edward Islanders responding that they would like to use their TV to surf the Internet or access social media.

This week’s featured YouTube channels

Each week, I suggest three YouTube channels for you to check out. Statistics are current to May 23. Have a favourite channel? Let me know about it and I may feature it here!

EFT Tapping Chart
EFT Tapping Chart courtesy of

I recently picked up the book Tapping Into Ultimate Success: How to Overcome Any Obstacle and Skyrocket Your Results by Jack Canfield and Pamela Bruner. Subsequently, I started doing some research on tapping, an emotional freedom technique (EFT). According to the U.K.’s The Energy Therapy Centre, tapping is described as ‘an EFT treatment involves the use of fingertips rather than needles to tap on the end points of energy meridians that are situated just beneath the surface of the skin.

The treatment is non-invasive and works on the ethos of making change as simple and as pain free as possible.’ Yup, I admit that it sounds a bit “out there,” but if it’s good enough for author and success guru Jack Canfield, it’s good enough for me! There are many uses to this form of therapy, including overcoming fears and phobias, weight loss, motivation, confidence, etc. Here are a few YouTube channels that show how tapping works.

1) Pamela Bruner, Success Coach (668 subscribers): Bruner is the co-author of Jack Canfield’s book on tapping. She also as a website at and has more than 5,000 followers on Twitter at @PamelaBruner. Her channel description: “Discover powerful, effective ways to market and grow your business specifically for spiritually-oriented transformational entrepreneurs.” (Most popular video: How to Tap for Money Faster.m4v – 23,071 views.)

2) EFT with Brad Yates (9,002 subscribers): Yates describes his channel as: ‘Tapping videos to help you move through limiting beliefs and enjoy an ever-greater abundance of health, wealth and happiness, which you deserve. Create the life of your dreams!’ His 280 videos have garnered nearly 3.8 million views and touch on issues such as feeling lucky, getting inspired and living with passion. (Most popular video: Tap O’ the Mornin’ with Brad Yates – EFT – 564,482 views.)

3) David Childerley EFT Performance Coach (17,997 subscribers): Childerley is a broadcaster and performance coach from the U.K. whose channel has 152 videos with nearly 18 million views. His videos touch on topics such as worrying, manifesting more money, fear, health, sex, feeling safe and grounded, becoming more aware, and changing your life faster using EFT. (Most popular video: SEX Tips: EFT Impotence cure works! – 3,089,202 views.)

Sorry, comments are closed for this post.