Social Media Matters: Boston bombings bring out best, worst in social media

Social Media MattersSocial Media Matters
By Brian Cormier
Moncton Times & Transcript
Friday, April 19, 2013
Metro section

Boston bombings bring out best, worst in social media

The Boston Marathon bombings earlier this week brought out the best and worst in the social media world. From heroes to zeros:

It was clear that social media has made significant progress since the last time a major terrorist attack (domestic or foreign-led) was perpetrated on U.S. soil. On September 11, 2001, in the days before social media, finding loved ones online was virtually impossible.

Boston Marathon 2013 logoIn stark contrast, today, with high-speed Internet, texting and smartphones, relatives and friends worried about those at the site of the bombing were able to find their loved ones quickly. The Boston Marathon’s website also kept running tallies on who’d already finished the race, so those who finished a few hours prior to the attack were likely long gone from the site and safe.

The bad? Hoax photos of children reportedly killed posted to Twitter and Facebook and being shared willy-nilly. Charity scams telling Twitter users that $1 per retweet would be donated to victims. Companies for not understanding that business-related social media posts during tragedies is dumb. And the winner: Epicurious.com’s Twitter team for suggesting post-bombing recipes for you to try. I kid you not.

Top running-related websites

In honour of the runners out there — whether you just jog or participate in marathons — here’s a list of the top running-related websites online according to rankings by Alexa.com. The runners I know are resolute in their goals and dedicated to pushing themselves beyond their limits. It is by using these skills that I hope you continue running in marathons free of the fear of terrorism — or perhaps even despite the fear of terrorism.

Runner's World magazine
Runner’s World magazine

1) Runner’s World Online (Daily running news, tips for beginners and advanced, injury prevention, equipment reviews. U.S. race listings.); 2) Map My Run (Provides running enthusiasts with the tools and community they need to improve their training and become better runners through interactive maps, workout logs, fitness calculators, community groups, etc.); 3) Active.com — Running (Running, training information, racing tips, and race registration); 4) LetsRun.com (Links to news items covering running topics, nutrition and health information.); 5) About.com — Running and Jogging (Regular features, forums and chat as well as nearly 500 tested links to training tips, running gear, hashing, trail running, youth, masters, etc.); 6) Cool Running (News, fitness information, race event calendar, message board, online running log and training tips.); 7) Marathon de Paris (Race standings, merchandise, etc.); 8) New York Road Runners (Running, yoga, health-walking, deep-water running, stretching clinics and training.); 9) The Sports Coach (Brian MacKenzie, senior U.K. athletic coach who provides coaching and training information to improve performance.); 10) MarathonGuide.com (Complete marathon race directory, results, athlete and race news, results, history, etc.)

Top 10 mobile apps for running

CardioTrainer
CardioTrainer

According to an article entitled The Best Mobile Apps for Running written by Kissairis Munoz for HuffPost Healthy Living Canada on November 9, 2012 — so it should still be current — here are the top 10 apps available for runners to use when practising the sport they love. Unless otherwise noted, the apps are available for both Apple and Android versions.

1) CardioTrainer (free — Android only); 2) Couch to 5k ($1.99); 3) Fooducate (free); 4) Ghost Race (free version with fewer features or $0.99, Apple only); 5) iSmoothRun ($4.99, Apple only); 6) MapMyRun + GPS Running (free version with fewer features or $2.99, also available for Blackberry); 7) Nike + Running (free); 8) RunKeeper (free); 9) runtastic (free version with fewer features or $5.99, also available for Blackberry and Windows Phone); 10) Upbeat Workouts for Runners ($2.99, Apple only.)

This week’s featured YouTube channels

Keeping with this week’s theme, the featured channels this week focus on running. Statistics are current to April 16. Have a favourite channel? Let me know and I may feature it here.

1) Natural Running Center (2,323 subscribers): This is the companion YouTube channel for the website www.naturalrunningcenter.com. According to its channel description, its mission is “educating all runners on form, footwear, and running naturally.” In total, the channel’s videos have nearly 350,000 views. (Most popular video: Principles of Natural Running with Dr. Mark Cucuzzella — 293,799 views.)

2) insidenikerunning (14,172 subscribers): This is Nike’s official running-related channel that features a number of videos aimed at enhancing your running experience. The channel is very popular with nearly 11.3 million total video views. Playlists include Nike Running Race Coach, Nike Cross Nationals, and Inspiration. (Most popular video: Join the Nike+ Revolution — 3,934,430 views.)

3) The B.A.A. Boston Marathon (751 subscribers): This is the official YouTube channel for the Boston Marathon. Current total channel views are slightly less than 300,000. (Most popular video: 2012 Boston Marathon — 37,667 views.)

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