This week’s giveaway: The Thank You Economy by Gary Vaynerchuk

Thank you economyThis week’s giveaway is a copy of The Thank You Economy by Gay Vaynerchuk.

Publisher’s description: “Gone are the days when a blizzard of marketing dollars could be used to overwhelm the airwaves, shut out the competition, and grab customer awareness. Now customers’ demands for authenticity, originality, creativity, honesty, and good intent have made it necessary for companies and brands to revert to a level of customer service rarely seen since our great-grandparents’ day, when business owners often knew their customers personally, and gave them individual attention. Here renowned entrepreneur Gary Vaynerchuk reveals how companies big and small can scale that kind of personal, one-on-one attention to their entire customer base, no matter how large, using the same social media platforms that carry consumer word of mouth.”

To enter your name in the contest, follow the instructions in this week’s newsletter. To subscribe, please fill out the form in the right-hand column of my website. The deadline for entries is Sunday, April 27, at noon. The winner will be chosen by random draw.

Congratulations to last week’s winner, Lisa Breau, who won a signed copy of Reinventing You by Dorie Clark.

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