Category Archives: News releases

Hospice SENB receives unanimous support from all municipalities and LSDs in Albert, Kent and Westmorland Counties

October 8, 2020

News release
For immediate release

Hospice SENB receives unanimous support from all municipalities and LSDs in Albert, Kent and Westmorland Counties

MONCTON, N.B. – After conducting approximately 40 presentations to all municipal and local service district (LSD) councils across Albert, Kent and Westmorland counties, Hospice Southeast New Brunswick (SENB) is pleased to announce that all local governments and LSDs have opted to financially support the organization’s Celebration capital campaign. Collectively, municipalities and LSDs from Southeastern New Brunswick will contribute $448,675 to the Hospice SENB capital campaign over the next five years.

“Upon starting the campaign, we felt that we needed to reach out to all municipalities and LSDs to ensure that the whole population would get a sense of ownership of the new hospice,” said Dennis Cochrane, chair of Hospice SENB’s board of directors and co-chair of its Celebration Capital Campaign. “We are building this for the whole population of Southeastern New Brunswick and feel it is necessary to make sure that everyone feels at home there.”

“Hospice SENB is a perfect regional project, the benefits are clear and the regional support is clear as well,” said Daniel Allain, New Brunswick’s new Minister of Local Government and Local Governance Reform. “We hope we can build on this success story as we look at regional projects throughout New Brunswick!”

“In the beginning, it seemed like a huge task to reach out to everyone,” Mr. Cochrane said. “A small group of dedicated volunteers, led by Chuck Steeves, took on the challenge and met all local government elected officials from Albert, Kent and Westmorland Counties. They responded very well to the proposition and connected with the project. They also liked the fact that every local government was asked to make an equitable contribution on a per-capita basis.”

In recognition for their support, Hospice SENB will erect a plaque with the names of all participating municipalities and local service districts. This plaque will be installed in the lobby of the new hospice. “When people come to our hospice, no matter where they’re from, they will get a sense that they are home,” Mr. Cochrane said.

Hospice SENB is a registered charity, established in 2004, that seeks to promote awareness about life-limiting illnesses and end-of-life issues, provide grief and bereavement services and support for clients and their families, and raise funds to build a residential hospice. Its services are free, confidential and are available to all citizens of Albert, Kent and Westmorland counties.

For more information on donating to Hospice SENB or volunteering, please call (506) 383-2404 or visit the Hospice SENB website at www.hospicesenb.ca.

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Media contact:

Dennis Cochrane
Chair, Board of Directors
Hospice SENB
(506) 471-2861
dcochrane@stu.ca

Hospice SENB launches public fundraising campaign and breaks ground for new residential hospice

Members of the Hum-Lew-Sun Lions Club, proud sponsors of Hospice SENB, have donated land worth $200,000 to support the building of the new 10-bed bilingual residential hospice, which will serve Albert, Kent and Westmorland counties. Hospice SENB Capital Campaign Co-Chair Dennis Cochrane (far left) and Hospice SENB Executive Director Tradina Meadows-Forgeron (second from the right) joined the Lions at the site of the new facility on Pleasant Street in Moncton.
Members of the Hum-Lew-Sun Lions Club, proud sponsors of Hospice SENB, have donated land worth $200,000 to support the building of the new 10-bed bilingual residential hospice, which will serve Albert, Kent and Westmorland counties. Hospice SENB Capital Campaign Co-Chair Dennis Cochrane (far left) and Hospice SENB Executive Director Tradina Meadows-Forgeron (second from the right) joined the Lions at the site of the new facility on Pleasant Street in Moncton.

 

NEWS RELEASE

October 1, 2020
For immediate release

Hospice SENB launches public fundraising campaign and breaks ground for new residential hospice

MONCTON, N.B. – Hospice Southeast New Brunswick (SENB) is launching a public campaign to raise funds for its new 10-bed bilingual residential hospice that will serve Albert, Kent and Westmorland counties. This appeal follows a successful corporate fundraising campaign that saw donations come in from a variety of sectors, says campaign co-chair, Dennis Cochrane.

“We have been fortunate to receive generous donations from all levels of government, private corporations and foundations,” he says. “Now we’re turning to the general public, who will all be able to use this facility free of charge, to help us establish and sustain this important service to our region.”

Hospice SENB invites the general public to donate to the residential hospice online (www.hospicesenb.ca), to drop donations off at its Hospice Shoppe (164 Collishaw Street, Moncton) or mail donations to the administrative offices at 640 Mountain Road, Moncton, NB E1C 2P3. Donations via credit card will also be accepted by calling (506) 850-4673. Hospice SENB is a registered charity and income tax receipts will be issued.

One of the first donors to the project is the Hum-Lew-Sun Lions Club. The Lions donated their land at 156 Pleasant Street, Moncton for the new building. Construction has begun and Hospice SENB is planning to have the new residential hospice open by May 1, 2021.

“The Hum-Lew-Sun Lions Club feels strongly that there was no better purpose for the land than to offer it for the building of a residential hospice,” says Lions Club Secretary Maurice Dallaire. “That’s why our members, under the guidance of Lion Gordon Hicks, decided to donate the property a few years ago. Since then, the Lions Club building has also been deeded to Hospice SENB; a 10-year lease has been signed back to the Lions Club for our use.”

“On behalf of Hospice SENB, I wish to once again extend our most sincere appreciation to the Hum-Lew-Sun Lions Club for providing the land, and even offering their building to the cause,” Mr. Cochrane says. “This collaboration is a shining example of community service at its finest and will serve palliative care patients and loved ones for years to come.”

Established in 2004, Hospice SENB provides free, confidential palliative care and bereavement services across the region to residents of Albert, Kent and Westmorland counties. Renderings of the new residential hospice and floor plan are available to the public on the Hospice SENB website at www.hospicesenb.ca.

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Media contacts:

Hospice SENB
Dennis Cochrane, Chairman
dcochrane@stu.ca
506-471-2861

Hum-Lew-Sun Lions Club
Lion Maurice Dallaire, Secretary
moedal@nbnet.nb.ca
506-856-5833

Elsipogtog First Nation’s Mi’kmaq Heritage Path Tour tourism experience opens for the season on July 6

From left to right: Adam Simon, Tourism Project Coordinator; Michelle Levi, Heritage Interpreter/Knowledge Keeper/Artisan; Mona Roberts, Interpreter/Knowledge Keeper/Artisan; Gary Augustine, Interpreter/Knowledge Keeper/Artisan; Anna-Marie Weir, Tourism Relations and Communications Liaison

NEWS RELEASE

July 2, 2020
For immediate release

Elsipogtog First Nation’s Mi’kmaq Heritage Path Tour tourism experience opens for the season on July 6

ELSIPOGTOG, N.B. – Elsipogtog First Nation announced today that the 2020 season of its popular Mi’kmaq Heritage Path Tour tourism experience will officially open to guests on Monday, July 6. This year’s version of the experience will have extra safeguards in order to protect visitors and staff during the current COVID-19 pandemic, but all efforts will be made to ensure a meaningful and educational experience for everyone who takes part. For instance, reservations are required before taking part to ensure safe attendance numbers.

“The tourism project management team has worked very hard to modify and enhance the cultural experience and product offerings at Elsipogtog for the 2020 tourism season,” says Lynn Francis, Director of Economic Development for Elsipogtog First Nation. “Indigenous tourism is an integral part of economic development in the community – equally as important is the cultural awareness role that the tourism experience provides.”

After its start in 2018, the Mi’kmaq Heritage Path Tour tourism experience soon proved to be extremely popular. Elsipogtog First Nation is greatly looking forward to welcoming guests again this year and is continuously working to improve the experience. The entire team looks forward to welcoming the public this year.

“We have been working closely with the Heritage Interpreters to help modify the product offerings and experiences by enhancing training capacity and product development,” says Adam Simon, Tourism Project Coordinator with Elsipogtog First Nation.

The 2020 season begins on Monday, July 6, and runs until Friday, October 9. Due to COVID-19 enhanced safety protocols, reservations are required. Private tours are available upon request.

Mi’kmaq Heritage Path Tour overview

After a traditional greeting, guests will enter the community-raised tipi for a smudging ceremony with teachings and insights that will help connect the past ways to present-day Elsipogtog Mi’kmaq cultural ways and customs. Guests will then be led by one of the interpretive knowledge keepers into the pristine forested Heritage Path where they will learn about traditional and time-honored ways of using Mother Nature’s gifts and medicines to better oneself and the community.

The last part of the Heritage Path journey takes place in the community’s cultural centre where guests have a safe place and space to ask any and all questions they may have about the Mi’kmaq culture in order to further their understanding of the true way of life at Elsipogtog. Guests will leave enriched by a deeper understanding and connection to the cultural teachings and ways of the Mi’kmaq.

Reservation and contact information:

506-521-0308 or heritagepathtour@outlook.com

Times:

Monday to Friday
10-11:30 a.m. or 2-3:30 p.m. daily
(Weekends are available with advance reservations of two weeks.)

Admission fees:

Adults: $45
Seniors: $40.50 (ages 65+)
Youth: $35 (ages 6-17)
5 years of age and younger: Free accompanied by adult
A snack is provided.

All guests should check in at the Elsipogtog Mi’kmaq Cultural Centre located at 29 Big Cove Road, Elsipogtog First Nation, off Route 116 approximately 14 kilometres from Rexton. Address link: goo.gl/maps/P3k8Fr14y28XwHgZ6

Strategic partnerships

Elsipogtog First Nation has also formed strategic partnerships with a number of other tourism-related organizations and will be bringing the Mi’kmaq Heritage Path Tour on the road during the month of July for in-person experiential previews:

• Wednesday July 15: Albert County Museum, Hopewell Cape, 1:30-3 p.m.
• Wednesday July 22: Magnetic Hill Wharf Village, Moncton, 1:30-3 p.m.
• Wednesday July 29: Rodd Miramichi River, Miramichi, 1:30-3 p.m.

For more information about these off-site experiential presentations or about potential partnerships please contact Anna-Marie Weir at 506-521-0308 or email at heritagepathtour@outlook.com.

For more information on the Mi’kmaq Heritage Path Tour, visit www.mikmaqbasketmaking.com (changing to www.heritagepathtour.com effective July 6). For more information on Elsipogtog First Nation, visit www.elsipogtogband.ca.

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Media contacts:

Adam Simon
Tourism Project Coordinator
Elsipogtog First Nation
adam.simon@efned.ca
506-523-4726

Lynn Francis
Director of Economic Development
Elsipogtog First Nation
lf@efned.ca
506-523-3217

Hospice Southeast New Brunswick (SENB) rolls out new branding

NEWS RELEASE

March 2, 2020
For immediate release

Hospice Southeast New Brunswick (SENB) rolls out new branding

MONCTON, N.B. – After changing its name last year from Hospice Greater Moncton to Hospice Southeast New Brunswick (SENB), the organization founded 16 years ago is rolling out a new logo as the strengthening of its image and mandate as a regional organization continues.

“Our new name and colourful, modern logo come from a desire to better express the organization’s evolving services to provide care to as many people as possible across all of Southeastern New Brunswick where nearly one-third of the province’s population resides,” said Dennis Cochrane, Chair of the Hospice SENB.

BrainWorks Marketing, the marketing and design agency behind the evolved bilingual visual identity, worked closely with the Hospice SENB team to develop the contemporary visual around the ideas accessibility, inclusiveness, diversity and comfort.

This spring, Hospice SENB will start construction on the first 10-bed residential hospice for the region at 156 Pleasant Street in Moncton on land donated by the Hum-Lew-Sun Lions Club. Hospice SENB is also undertaking a multimillion-dollar capital campaign to fund the project’s capital costs, while the Province of New Brunswick will fund clinical care based on a memorandum of understanding signed in 2018, while also providing $1 million for construction. The Government of Canada will also provide $1 million for the project’s capital needs.

“Over the coming weeks and months, the public will notice our evolved branding more and more as we roll out announcements and materials related to our services and the new hospice,” Mr. Cochrane said. “It is a very exciting time to be part of this organization and we are very grateful to our staff, volunteers, government partners, other stakeholders and the general public for their outstanding support and goodwill. We must also recognize the generous donors and volunteers on our ongoing capital campaign who will be announced in due course.”

Hospice SENB is a registered charity, established in 2004, that seeks to promote awareness about life-limiting illnesses and end-of-life issues, provide grief and bereavement services and support for clients and their families, and raise funds to build a residential hospice. Its services are free, confidential and are available to those living in Albert, Kent and Westmorland counties.

For more information on donating to Hospice SENB or volunteering, please call 506-383-2404 or visit the Hospice SENB website at hospicesenb.ca.

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Media contacts:

Dennis Cochrane
Chair
Hospice SENB
506.471.2861
dcochrane@stu.ca

Tradina Meadows Forgeron
Executive Director
Hospice SENB
506.850.6241
tradina@hospicesenb.ca

New Brunswick All-Terrain Vehicle Federation rolls out new logo and name: QuadNB

The New Brunswick All-Terrain Vehicle Federation (NBATVF) is rolling out a new logo and name which will better position the organization as a more inclusive and forward-looking for enthusiasts of the very popular recreational activity. Now called QuadNB, the new name and logo will facilitate the organization in promoting itself as a tourism product to attract more quad (ATV) riders from across the country and the world.

Quad culture has been completely transformed over the last five years with the arrival of side-by-side types of quad vehicles. New Brunswick is a unique place which has incredible locations from where quad enthusiasts can ride 10,000 kilometres of trails along the Atlantic coast to the Appalachians through scenic trails along valleys, plains, rivers, lakes and forests which all hold wonders to discover – and QuadNB will be taking steps to better promote these opportunities.

This new image will allow QuadNB to better define what has become an all-season sport, with the logo portraying prominent colours common throughout various times of the year. The new slogan – “A new experience in every outing” – encompasses what the sport seeks to be in today’s world. In order to implement the new image, QuadNB will increase its visibility in collaboration with consulting firm NuFocus which developed the new image and strategic marketing plan.

“We are very happy with this new image because it reflects the current and future state of our sport,” says Roger Daigle, President of QuadNB. “We have already received positive comments from stakeholders, a good sign as we ride into the future.”

The sport of ATVs has evolved greatly in recent years. Supported by its strategic marketing plan, QuadNB has identified the need to clear up popular myths and improve the sport, which is now more family and socially oriented. Enthusiasts can be found riding outdoor trails throughout the province at all times of the year.

Several steps have also been taken to attract more riders and to increase QuadNB’s membership. The association has partnered with several businesses across the province to offer member incentives. New themed trails aimed at tourists are under development with maps to be available in the near future. Members, tourists and others who are interested will soon have access to an interactive map which will better assist them in travelling QuadNB-managed trails. A website www.quadnb.ca geared toward members, tourists and the general public will also be added as part of this modernization initiative.

“This is all being done in order to make the quad experience in New Brunswick more unique and accessible. We ride 12 months of the year, Spring, Summer, Fall and in Winter, we have our own quad groomed trails,” Mr. Daigle says.

“This new image is a complete transformation and will offer a better approach to attract tourists from both inside and outside the province,” says Jacques Poirier, Executive Director of QuadNB. “These new marketing initiatives will allow us to improve our products offerings to current and future members.”

QuadNB has nearly 24,000 members in 56 clubs. The economic impact of the sport in New Brunswick is estimated at $358 million annually. The clubs invest time and money into the development of their trails, not to mention undertaking millions of dollars worth of repairs annually for ongoing maintenance and repairs to trails – in itself a major contribution to New Brunswick’s tourism industry.

Click to view this short QuadNB promotional video:

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Media contacts:

• Roger Daigle, President, QuadNB – 506.476.0641 or roger_daigle@hotmail.com
• Jacques Poirier, Executive Director, QuadNB – 506.476.0739 or jacques.poirier@nbatving.com
• Marc Grandmaison, Consultant, NuFocus – 506.860.6010 or m.grandmaison@nufocusgroup.com